Solving problems with design is what I do. Coming up with ideas and executing them is what I'm good at. Creating engaging experiences is what I love.
I've had the privilege to work with some exceptional people + brands, but it's what I have yet to do that really excites me. Will you be next?
My first break into the pixel perfect world of interactive design began at Publicis West as a Flash Designer + ActionScript Developer.
This led to a unique opportunity as Interactive Art Director at Studio Reload where I used my experience with motion graphics and interface design to create immersive user experiences online and through the immerging media of DVD.
From there I opened my own creative production studio, COALWIRE, and eventually found myself relocating to Seattle to help form product marketing company Core Innovation.
Twelve years of expertise creating immersive and memorable interactive experiences.
Reputation for combining strategic thinking, creative concepting, and engaging design with a deep understanding of technology and the user experience.
Proven ability to build and manage dynamic creative teams with an emphasis on effective results and efficient practices.
Extensive experience developing global brands, growing client relationships, and communicating highly conceptual ideas and complex solutions.
Adobe Photoshop › Illustrator › Flash + ActionScript › After Effects
Final Cut Pro › DVD Studio Pro
HTML + CSS › XML › PHP › Javascript › jQuery
Responsive Web Design › SEO › Email Marketing › Gamification › Wordpress
Microsoft Office
Interactive Art Director
Coinstar, Inc. | 02/11 - present
Responsible for all interactive projects with emphasis on user experience and consumer engagement. Provided input on emerging trends, such as mobile, social, and gaming.
•Mentored and consulted with a diverse creative department of senior designers, interactive developers, production artists, and freelancers
•Managed numerous projects with diverse requirements and tight timelines.
•Successful growth of email and account numbers to never seen before levels.
Creative Director
Core Innovation | 06/03 - 02/11
Worked directly with ownership to establish brand direction, present creative concepts to global partners, and implement key business objectives.
•Built the XS brand from near bankruptcy to annual sales topping $150 million within a highly competitive market and despite a tiny marketing budget.
•Led the successful brand expansion of 48+ products across five countries.
•Increased ecommerce sales on XSGear.com to just over two million dollars annually.
Creative Director / Partner
COALWIRE Productions | 01/03 - 06/03
Generated new business leads and developed client and contractor relationships. Established marketing strategy and let creative from idea to execution.
•Successfully brought in five separate commercial accounts from reputable
companies within the first two months of operation.
•Clients included Publicis West, Idaho Lottery, and Woodgrain Millwork.
Interactive Art Director
Studio Reload | 05/02 - 01/03
Led the design and production of engaging user experience-based projects across different interactive media, including DVD and motion-driven, Flash-based websites.
•Helped establish the first Idaho Independent Film Festival.
•Won a DVD Association Excellence Award for Menu Quality and Presentation.
Website Gamification
Art Direction | Visual Design | Web Design & Front-End Development | Vendor Coordination
Corporate Website Redesign
Creative Direction | UI & UX Design | Front-End Web Development | Vendor Coordination
Ginormous Fill-up Sweepstakes
Art Direction | Logo Design | Web Design | Motion Graphics | Front-End Web Development
Kiosk User Interface
Art Direction | UI & UX Design | Motion Design | Creative Management
Digital Social Wall
Creative Direction | Visual Design | Web Development
Misc Digital Projects
Creative Direction | UI & UX Design | Motion Design | Creative Management
Wine Bottle Photography
Creative Direction | Photography | Post Production
Product Launch
Creative Direction | Branding | Package Design | Web Design & Front-End Development
Social Wine Networking Site
Creative Direction | Branding | Visual Design | UI & UX Design | Business Development
Branding & Product Packaging
Creative Direction | Branding | Package Design | Environmental Design | Web Design & Front-End Development
Online Store & Product Marketing
Creative Direction | Web Design & Front-End Development | Product Design & Production | Brand Management | Promotional Design
Product Design & Branding
Creative Direction | Branding | Product Design & Production | Promotional Design