Solving problems with design is what I do. Coming up with ideas and executing them is what I'm good at. Creating engaging experiences is what I love.
I've had the privilege to work with some exceptional people + brands, but it's what I have yet to do that really excites me. Will you be next?
My first break into the pixel perfect world of interactive design began at Publicis West as a Flash Designer + ActionScript Developer.
This led to a unique opportunity as Interactive Art Director at Studio Reload where I used my experience with motion graphics and interface design to create immersive user experiences online and through the immerging media of DVD.
From there I opened my own creative production studio, COALWIRE, and eventually found myself relocating to Seattle to help form product marketing company Core Innovation.
Thirteen years of expertise creating immersive and memorable interactive experiences.
Reputation for combining strategic thinking, creative concepting, and engaging design with a deep understanding of technology and the user experience.
Proven ability to build and manage dynamic creative teams with an emphasis on effective results and efficient practices.
Extensive experience developing global brands, growing client relationships, and communicating highly conceptual ideas and complex solutions.
Adobe Photoshop › Illustrator › Flash + ActionScript › After Effects
Final Cut Pro › DVD Studio Pro
Responsive Web Design › SEO › Email Marketing › Gamification › Wireframing › Mobile
Creative Testing › Scalability
Interactive Creative Director
Amazon | 05/12 - present
Focus on the creation of engaging custom brand solutions, while driving product innovation and supporting key strategic initiatives. Daily management and support of a talented design team, while providing creative direction for some of the world’s most recognized consumer brands.
•Deliver innovative new products, experiences and processes through data-driven insights.
•Oversee hiring efforts for a talented team of visual and rich media designers.
•Key clients include P&G, Unilever, J+J, Universal, NBC, Disney, Showtime, Philips, Samsung, and 7th Generation.
Interactive Art Director
Coinstar, Inc. | 02/11 - 05/12
Responsible for all interactive projects with emphasis on user experience and consumer engagement. Provided input on emerging trends, such as mobile, social, and gaming.
•Mentored and consulted with a diverse creative department of senior designers, interactive developers, production artists, and freelancers.
•Managed numerous projects with diverse requirements and tight timelines.
•Successful growth of email and account numbers to never seen before levels.
Core Innovation | 06/03 - 02/11
Worked directly with ownership to establish brand direction, present creative concepts to global partners, and implement key business objectives.
•Built the XS brand from near bankruptcy to annual sales topping $150 million within a highly competitive market and despite a tiny marketing budget.
•Led the successful brand expansion of 48+ products across five countries.
•Increased ecommerce sales on XSGear.com to just over two million dollars annually.
Creative Director / Partner
COALWIRE Productions | 01/03 - 06/03
Generated new business leads and developed client and contractor relationships. Established marketing strategy and led creative initiatives from idea to execution.
•Successfully brought in five separate commercial accounts from reputable
companies within the first two months of operation.
•Clients included Publicis West, Idaho Lottery, and Woodgrain Millwork.
Interactive Art Director
Studio Reload | 05/02 - 01/03
Led the design and production of engaging user experience-based projects across different interactive media, including DVD and motion-driven, Flash-based websites.
•Helped establish the first Idaho Independent Film Festival.
•Won a DVD Association Excellence Award for Menu Quality and Presentation.
Flash Designer / ActionScript Developer
Publicis | 12/00 - 05/01
Collaborated with creative team to design and develop engaging motion-based interactive projects for high-profile clients such as Hewlett-Packard, Micron, and Idaho Forest Service.
•Implemented effective file management and archival procedures, to insure project integrity.